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Sale of The Vintage Cosmetic Company to Upper Canada Soap


Rickard Luckin and Birketts have advised Essex-based The Vintage Cosmetic Company on the sale of its UK and US operation to Upper Canada UK Limited, the UK arm of Upper Canada Soap (UCS), a global bath, beauty and wellness company.

Founded in 2011 by Craig Hubert, The Vintage Cosmetic Company was inspired by a love of all things vintage and beauty. Aiming to marry the elegance and glamour of the 1950s with innovative and modern beauty trends. The company has experienced incredible growth, in particular over the last five years.

Upper Canada was founded in 1969 and counts itself as a leading innovator in the bath, beauty and wellness sector. Partnered with leading suppliers, and with 50 factories worldwide, Upper Canada prides itself on making the best beauty products with high-quality materials.

Birketts’ Senior Associate Alex Forwood led the legal team advising the shareholders of The Vintage Cosmetic Company. The team included Sabina Rooney, James Bloodworth, Lisa Hayward, Robbie Watson and Karl Pocock. Mark Brooks led the team at Rickard Luckin, which included Andrew Norris.

Commenting after completion, The Vintage Cosmetic Company’s former CEO Craig Hubert said: “The shareholders of Vintage are pleased to have completed a sale of the company to UCS, and I am confident that the company will continue to flourish under UCS’ stewardship. The teams from Birketts and Rickard Luckin were outstanding throughout. They explained complex issues in simple terms and worked hard to meet my expectations for completion.”

Birketts’ Alex Forwood added: “It was a pleasure to advise the Vintage shareholders on their exit and achieve a successful outcome for all parties. The smooth progress of the deal was attributable to the hard work of all those involved from the seller group, at Birketts and at Rickard Luckin.”

Mark Brooks of Rickard Luckin commented: “It is fantastic that the team at The Vintage Cosmetic Company Limited have realised a sale, demonstrating that the hard work over a number of years has led to a successful exit. As a firm, Rickard Luckin worked alongside the owners with annual compliance and general support in readiness for the sale. The transaction itself, with the help of various advisors including Birketts’ legal team, went efficiently, underlining the importance of a strong advisor team in any transaction.”

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